Always negotiate when in Ecuador. In this video Frank is negotiating with a beach vendor. Remember, Ecuadorians expect you to bargain with them, so don't be shy when they come around with their wares, or if in Cuenca when they are selling their produce and wares on the streets. Negotiate with them and try and get the price you think something is worth. Everywhere in Ecuador are numerous vendors that sell the same items. For example: Homemade scarves are sold every where and are really nice here. There may be 15 vendors in one area selling scarves. If you think one vendor is too high, move on and go to the next seller. Sooner or later you'll get the price you want.